Spain's Most Preferred Supermarkets Revealed by OCU Survey
In a recent and highly anticipated annual report by the Organización de Consumidores y Usuarios (OCU), the satisfaction levels of consumers with various supermarkets in Spain have been laid bare. The survey, conducted in early 2025, involved nearly 4,900 consumers and evaluated 46 different supermarket and hypermarket chains across the country.
Regional Chains Lead the Pack
The survey's findings highlight a clear preference for regional supermarket chains over some of the larger national players. Esclat and Bon Preu, both originating from Catalonia, have secured the top two spots in the satisfaction rankings. These chains, part of the Grupo BonPreu, have consistently impressed consumers with their quality of products, service, and overall shopping experience.
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